Skills Diversity + range of industries: hotel, games studio, restaurant reservation, grocery shopping, online casino, finance + ethics of customer targetting for gambling + no graph databases + little machine learning or text mining, more tools and output + little data munging (wrangling) Technical Challenges: + data science (as a field, as a job) has varied definitions + use of Mechanical Turk could cause trouble because of this + manual extraction time consuming Comparing job markets: + normalised numbers for AU lower than US and UK (2-4 times) + data scientist salaries hard to get + AU salaries varied over time (smaller data set) + data incomplete + AU a smaller market DS Job trends + language between recruiters very different + OpenCalais had noticable errors